Lender report card · New Jersey

Equity Now Inc

Mamaroneck, NY · What the federal mortgage record shows about how Equity Now Inc treated New Jersey applicants, 2018–2025 — 533 reported decisions. This is historical behavior, not a prediction about your loan.

Approval rate
49.9%
266 approved
Denial rate
50.1%
267 denied
Decisions
533
2018–2025
Avg. rate spread
+0.22 pp
vs. market benchmark
49.9% approved
50.1% denied

Share of 533 New Jersey applications Equity Now Inc approved vs. denied. Excludes loans it merely purchased on the secondary market, and applications withdrawn or left incomplete.

Approval rate by loan type

Conventional53.0% of 472 · NJ 87%FHA25.4% of 59 · NJ 79%

“NJ” = the statewide average approval rate for that loan type, for comparison.

Approval rate over time

22%33%44%55%66%53%38%65%48%25%67%201820192020202120222023

Pricing

Adjusting for its loan-type mix, Equity Now Inc’s rates ran -0.05 pp lower than the typical New Jersey lender (average rate spread +0.22 pp above the market benchmark). Rate spread is APR minus the average prime offer rate; positive means costlier than the low-risk benchmark.

Who Equity Now Inc approves

By income
Under $50k16.3% · 43$50–75k29.7% · 91$75–100k47.2% · 108$100–150k56.8% · 146$150–250k64.4% · 104$250k+76.9% · 39
By debt-to-income
Under 36%76.4% · 14036–43%68.4% · 7643–50%72.0% · 125Over 50%8.0% · 187
By down payment (LTV)

Thin.

Why Equity Now Inc denied applications

Debt-to-income ratio56% of denialsCredit history27% of denialsOther10% of denialsUnverifiable information6% of denialsCollateral (value/type)6% of denialsEmployment history1% of denials

Where Equity Now Inc lends in NJ

CountyDecisionsApproval
Bergen County13147.3%
Essex County7047.1%
Hudson County5848.3%
Middlesex County4742.6%
Monmouth County4673.9%
Morris County3557.1%
Union County2941.4%

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Source: CFPB HMDA loan-level data, 2018–2025 · first-lien, closed-end mortgages on 1–4 family homes in New Jersey reported by Equity Now Inc (LEI 549300HNL0XN9S0MZM92). Rates describe past reported outcomes for the lender’s applicant pool and are not a prediction for any individual. Methodology →